
GP ICE RACE 2023 TICKETS
Tickets for the 2023 GP ICE RACE are live! Join us from 27-29 January 2023 in Zell am See, Austria.
Featuring a 650 meter long race track, a drift circle and a separate karting track - all made of ice, of course. Take a seat on our motorsport grandstand and let the spinning tires catapult snow in your face, stroll through the open-access paddocks, enjoy our curated automobile exhibitions and built-out aircraft hangars, or test your own racing skills in our ice karts - on spikes, that is.
We're not just a race, we're a festival!
Featured products

What we do.
We aim to build a brand with the core focus of cars and their status as cultural icons. Uniting those who share a passion, now and in the future.
The GP ICE RACE is our halo property – where we reach our community and create unique lived experiences and unrivalled digital assets – but the platform of the brand moves beyond this by adding merchandise from t-shirts to luxury watches, year-round community events and physical locations. Opening in Spring 2023: Mankei on the Grossglockner - designed by Steiner Architecture.

GP Quality
Our products are thoughtful - both in their materials and design. What makes them special? To each one, there is an aspect of community.